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Target readers
Residents
- A conservative estimate of about 95,000 foreigners who use English daily as a first or second language live in Rome officially or temporarily.
Visitors
- Annually, two-thirds of tourist and business visitors to Rome are foreigners, amounting to 10.1 million presences, with the largest numbers accounted for by North Americans (2.7 million) and the UK (1.1 million).
Potential monthly readership of up to 100,000 from an estimated gross monthly population of 1,000,000.
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